IKEA Katalog
Art Direction /
My job was to create home furnishing communication for the IKEA catalogue, chapters Personal Care and Market Collaboration. The purpose being to increase conversion through helping people create better life at home.
Me and the team was planning, creating and executing assets with the IKEA range combined. Showing inspirational and informational content of the range in action. The content was published on IKEA.com websites around the world, with a combined audience of 4bn+ annual visitors.
How to make kids bath time easier
Handling the kids’ bath and the aftermath is all about how you set things up. Gen- erous storage for everything helps your bathing routine flow smoothly and get- ting the room like new again can be done in a jiffy.
Roomy baskets are half the job done
Make it easy for the children to help out with the tidying by getting the rough-and-ready plastic baskets from their hooks on the wall. Here’s lots of storage for bath toys – and back up again, they’re neatly out of the way.
Balcony designs for smart double use
Unlock unused areas at home to maximise your space. With generous storage, convenient work-surfaces and some thinking outside the box, your closed balcony can become an ideal home workspace or a well-organised laundry – or even both.
Great ways to set up a vanity table
A vanity table outside the bathroom gets you out of the toothbrush clutter and makes your beauty routine flow smoother. Fit it to your needs by making smart use of your space – the more compact it is, the easier it is to squeeze in.
